Table 1 Labels defining the 14 clusters based on Twitter profiles
Final labels | Detail | Commentsa |
|---|---|---|
Others | Advocates and politics | Biographies mainly expressing a stance for certain causes (racial, gender, politics, environmental…) |
Characters | Non-English biographies or including special characters (that have not been filtered out) | |
Hobbies, families & life balance, spiritualityb | Biographies around personal interests with a strong focus on families, religion and hobbies | |
Time and place | Biographies mainly containing geo-temporal information, indicative for event, gatherings, conferences, congress, tourism… | |
Advertising | Advertising | Biographies suggestive for publicity, advertisements |
Fintech–digital marketing | Fintech–digital marketing | Biographies suggestive of using novel technologies in innovation and private industries. More specific for fintech (bitcoin, cloud, blockchain), and digital marketing (social media, marketing) |
Industries | Industries and manufacturers | Biographies representing industries delivering a product |
Industry-related services | Biographies expressing a service often targeting industries. In this dataset, it has a strong focus on health care related industries, but also include human resources, consulting, education providers… | |
Media | Media and music | Biographies related to audio-visual content, including authors, publishers, bloggers, editors… |
Patient support, foundation, advocacy and alternative therapies | Patient support, foundation, advocacy and alternative therapies | Biographies oriented to patient’s health, mainly using popular wording for diseases and health (disease, life, pain, chronic disease). Gather disease’s survivors, foundations or associations’ oriented to patient’s care, but also alternative therapies and caregivers |
Clinical leaders and Healthcare Workers | Physicians | Biographies expressing specialized medical wording, also gather medical organizations |
Clinical leaders and healthcare workers—healthcare quality improvement | Biographies expressing a will of healthcare quality improvement, with certain specializations or belonging to certain society/organizations | |
Academic research | Academic research | Biographies expressing wording specifics for academic research such as degrees. Has a strong focus on biology and microbiology (genomic, biology, bioinformatics) |
Public and global health | Public and global health | Biographies expressing research or interests in public health concerns (sustainability, child care, equity, justice, climate) |